Portfolio

I bring old-school professionalism and goal actualization to the trendy, fast-paced world of public relations. In a variety of settings, it is easy for me to connect with multigenerational personalities with my interpersonal skills and digital age expertise. I enjoy helping people and organizations build meaningful relationships with the right stakeholders by bringing ideas to life through polished content that cuts through the noise — on social media, in print and in action.

Résumé

Podcasts

In this podcast episode that I co-hosted, Christie Bilbrey and I interviewed Mark Weiner, an industry leader on metrics and measurement in public relations.

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Mock Campaigns

Portfolio: Portfolio

Articles

The Alligator; Doctoral student extends motherhood to the classroom

Marah Malleck would often look into her daughter’s eyes while sitting in class, finding comfort in the baby she brought to campus at just 2 weeks old.

The Gainesville Sun: Paynes Prairie’s high water still affects wildlife, U.S. 441

Heavy rains from Hurricane Irma in September left Paynes Prairie a lake and U.S. 441 across Paynes Prairie flooded. Months later, two U.S. 441 lanes remain closed, and some Paynes Prairie critters impacted by the lingering high water are getting help from park staff.

The Alligator: Gainesville, UF anticipate upcoming hurricane season

As Florida continues to recover from Hurricane Irma, a new hurricane season approaches June 1.

The Alligator: Study shows Florida has highest skin cancer diagnosis rates

Bailey Lawhon was 20 when he was diagnosed with stage 3 melanoma. Lawhon underwent six months of treatment and has been in remission for two years.

Anastasia Island Community Journal: UF students brainstorm fresh solutions for St. Augustine's sea-level rise challenges

St. Augustine continues to face sea-level rise challenges, and University of Florida graduate students from multiple disciplines worked with city officials to create innovative solutions.

Portfolio: Projects

Research

Green Monday South Africa Case Study

An analysis of Humane Society International's Green Monday South Africa campaign.

Spokesperson Body Language in Communications: How Stakeholders Perceive Organizations Through Spokesperson Body Language

Abstract
This study examines the research question: "How does an organization’s spokesperson’s
body language during public speeches or announcements influence how the organization’s stakeholders view the organization as a whole?” Both qualitative and quantitative methodologies were used, in the form of a focus group and a survey, respectively. The findings indicate that focus group and survey participants connect spokespersons’ body language to their respective organizations. Through analyzing a spokesperson’s head movements, facial expressions, eye contact, hand gestures and voice pitch, stakeholders form opinions on spokespersons and their organizations.

Portfolio: Projects